Fundraising Toolkit

Fundraising Toolkit

 

EMAIL

You would be surprised at how many email contacts you have in your phone. You don't have to send a unique email to each of them. You can send the same message to everyone but make sure the salutation in unique. Keep it short. Explain in a few sentences why you're raising money and what the event means to you. Why are you inspired to raise money for Hillel Lodge? Your inspiration will be contagious.

Here's a sample email

Hello <<insert name>>

I want to let you know I’m riding in the 14th Annual Biking for Bubbies event this summer.

This fundraiser raises much needed funds for Hillel Lodge, a long-term health care centre.

Most of us don’t think of long-term care homes until we need them or have a parent who needs one. But during the pandemic, we all learned that long-term care homes simply don’t get enough funding from the government to cover off the costs of all their programs.

That’s why Biking for Bubbies is such an important fundraising event. I believe all of our elders at the home deserve the best care possible. I want their golden years to be engaging, filled with laughter and joy, and to be worry-free.

Please support me this year. Together, we can ensure the resident of Hillel Lodge can live their lives in dignity.

Just click the donate button below.

Thank you and take care,

Your name

 

SOCIAL MEDIA

Facebook: Some people have hundreds of friends on Facebook and they are all a source of potential donations. Post a photo of yourself on your bike and let your friends know what you are doing on September 18th. Provide them with the link to your personal fundraising page. Twitter/LinkedIn: If you have a LinkedIn or Twitter account, you can post a message about your fundraising efforts with a link to your fundraising page.

 

YOUR EMPLOYER

Check with your employer if you're allowed to send a group email to the rest of the staff. Your colleagues won't mind making a donation to you knowing you will return the favour when they participate in a fundraising event.

 

REPEAT

No one likes to inundated with numerous emails. But one message is not enough. As we approach September 18, let your close friends know the event is rapidly approaching and that you need their help. They will understand that you're simply trying to raise as much money as you can for a good cause.